Child obesity is a major issue in New Zealand, as it is
in many countries around the world. At Freshmax we are
concerned about this trend and are strong supporters and
promoters of a healthy and balanced lifestyle.
To this end Freshmax are major supporters of New Zealand's
5+ A DAY programme which aims to encourage all New Zealanders
to eat and enjoy more fresh fruit and vegetables.
KIDDI PICK is more then just a means for marketing
small fruit. It provides an avenue for the communication
of the healthy eating message and an opportunity to
increase the household consumption of fresh produce.
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